A certified Google Partner for the DACH region
We are a Google-certified agency with over 15 years of experience in online marketing. Our focus is on the specific search and buying behaviours of the German, Austrian and Swiss markets.
No minimum contract term
Our services are modular and project-based. You book an audit, and we deliver a clear report with recommendations. There is no obligation for ongoing management.
Our Google Ads audit service
Are your Google Ads campaigns not delivering the expected results for the German, Austrian or Swiss market? You may be missing key opportunities due to market-specific search behaviour, suboptimal targeting, or landing pages that don’t resonate locally.
Our team of certified Google Ads experts provides a comprehensive audit of your account. We identify areas for improvement across your campaign structure, keyword strategy, ad copy, targeting and landing page relevance. You receive a detailed, actionable report on how to increase the efficiency and performance of your campaigns.
A professional audit saves you time and budget by focusing your efforts on what works for this market.
What is a Google Ads audit?
A Google Ads audit is a thorough review of your account’s performance and setup. Our experts analyse a wide range of factors, including: * Your campaign goals and structure for the DACH market. * Keyword strategy and match types. * Ad copy and extensions. * Audience and location targeting settings. * Landing page relevance and user experience. * Conversion tracking and performance data (CTR, conversion rate, cost per conversion).
The goal is to identify issues and provide clear recommendations for optimisation. On request, our audit can also review your broader online marketing strategy to identify further synergies.
Our audit process
Step 1
Initial consultation
We discuss your business goals, target audience in the DACH region, and current advertising activities.
Step 2
Account setup review
We review your current account structure, settings, and tracking to ensure they are optimised for performance and correct measurement.
Step 3
Ad copy & landing page review
We assess your ad texts and landing pages for relevance, persuasive language, clear calls-to-action, and a smooth user experience for German-speaking visitors.
Step 4
Campaign performance analysis
We analyse your campaign performance data to identify problems or opportunities, examining metrics like click-through rate, conversion rate, and cost per conversion.
Step 5
Recommendations report
Based on our findings, we provide you with a detailed report and actionable recommendations to improve your account’s performance.
Step 6
Implementation
You can implement the recommendations yourself to improve your Google Ads results. If you prefer, we can also manage the implementation and ongoing optimisation for you.
Your certified Google Partner in Berlin
We are an officially Google-certified agency, staying current with all platform developments. For over 15 years, we have helped companies navigate the complexities of online advertising, with a dedicated focus on tourism marketing since 2016.
Transparent analysis and reporting
We examine every aspect of your Google Ads account. You receive regular, tailored reports on your account’s performance, which we discuss with you in detail, either in person in Berlin or via a live video call.
References
OUR TEAM
Your dedicated expert team
Argo.berlin is a core team of specialists in Berlin, supported by a network of over 20 German copywriters, designers, and developers. During your project, a dedicated account manager is your point of contact, proactively advising you and helping to develop and implement your strategy.
Your partner for digital growth.
We develop data-driven strategies for measurable results.
